Top 5 Reasons Hiring a Freelancer is the Best Bet: and How Subul is Making it Even Better

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Top 5 Reasons Hiring a Freelancer is the Best Bet: and How Subul is Making it Even Better

SubulSeptember 8, 2021

The freelancer market is fastly growing

Even before the COVID-19 pandemic, and the resulting restrictions on workers’ mobility,

Freelancing was touted as one of the fastest-growing employment sectors in the world. The reason is

simple: benefits and large potential for either businesses or workers. If on one hand, businesses see

large benefits and growth potential in hiring freelancers, on the other, more and more workers have

adapted to the freelancer lifestyle: autonomy and flexibility while enjoying a better work-life


The economic challenges in 2020 and the rise of remote work, contributed to even more growth in

the number of global workers taking on freelance work. During and after the pandemic, companies

felt pressured to complete their digital transformation in order to survive. Their strategy was to

make some jobs permanently remote, digitize as much processes as possible and hire highly skilled


The digital transformation boosted by the pandemic, showed also that individuals can work on their

own terms while many workers discovered that they prefer working from home. As consequence,

the global freelance market has grown considerably, exceeded all the estimates – last year it

represented 35% of the global workforce.

- In 2021 there will be an estimated 1.1 billion freelancers worldwide. -


The world is assisting to a consistent shift in the labour market, where companies are increasingly

hiring freelancers to meet work demands rather than full-time employees. What makes freelancers

so appealing to corporations?

According to Finances Online, companies prefer hiring freelancers over staffing firms because they

complete projects faster, reduce costs and increase transparency in the process.

Here are five reasons why a business should hire a freelancer.

Pros of hiring a freelancer

1. Cost-effectiveness – If you can’t build skills, borrow them

Traditional full-time employees mean additional costs for a company, such as training costs,

benefits, health insurance and paid time-off. By contrast, freelancers do not require training,

equipment or much additional expenses or efforts from the hiring-company. Besides,

freelancers do not need a workspace, as they can work whenever they like.

In particular, freelancers are an important resource for start-ups. A start-up has often limited

resources, like time and money, but, at the same time need diversified skilled staff in

different sectors- such as software development, web designing, branding, marketing and

content writing.

 2. Specialized skills and expertise

Freelancers usually have great expertise in more than one area. Companies can rely on

highly skilled and experienced workers without spending any money in training courses.

Besides, freelancers are able to work independently, with no need of a supervisor. At the end

of the project, freelancers need a good feedback from the companies, hence a good

performance is encouraged while the companies can hire a freelancer according to their past

work portfolio. In this way, quality and high productive standards are guaranteed.

 3. Time Saving 

Companies can hire a freelancer according to a specific sector and their specific needs. The

freelancer has the skills needed for that particular job, unlike many full-time hires, and can

spend less time training and more time doing.

Secondly, a company has to post a job offer, go through CVs and conduct long run of

interviews in order to find a full-time employee: all steps that can be skipped by hiring a


-On average, companies with at least 11% of freelancing staff earned $6,400 more than those

that employed fewer freelancers. (Web Planet, 2021)-

-Employers save $11.6 an hour per employee by hiring freelancers. (Web Planet, 2021)-

4. Flexible Schedule of Freelancers

Freelancers are very flexible when it comes to their schedule. They are available to be hired

24/7, meeting any kind of emergency and last-minute task a business might need.

Freelancers are thus an excellent option for meeting quickly approaching deadlines.

5. Fresh Mind

Freelancers have broad experience as they have been in the business for many years, working

with different individuals and companies. Hiring a freelancer means working with someone who

come from a background and who has a mindset different from the one rooted in your company.






Subul is a platform that connect more than 500 freelancers with international companies. In the

platform you can find freelancers for jobs of any size or budget, across several skills. Our

prices are competitive raging from # to #


Our freelancers are professionals with years of expertise. All of them followed a vocational training

at the Maharat Academy, which provide Syrian women, men, and disabled persons in Syria and

Turkey with competitive ICT skills, guiding them towards sustainable employment and preparing

them for the freelancing market. Besides, our freelancers are consistently monitored to ensure high

performances and standard.


In 2020, we successfully established partnerships with over 25 clients in Europe and the United

States, implementing over 75 outsourcing projects and generating more than 91 000 euros. Through

Subul, more than 240 Syrians in Turkey and in Syria were trained and provided with jobs.


Subul contributes to the SDG 8 for decent work and economic growth by alleviating the suffering of

those most vulnerable, as well as addressing basic needs and preventing large numbers of Syrians

from falling deeper into poverty. Through Subul, the technological skills of Syrians are exported

into the international market through the online freelancing platform to provide a sustainable

kickstart for vulnerable local economies.

The solution impacts a myriad of livelihood indicators by allowing freelancers, especially youth and

women, to access employment opportunities outside of Syria.



Particularly in the MENA region, women are significantly under-represented in ICT at every level

of higher education and in decision-making positions. The main reasons lie in women’s lack of

career opportunities, access to skills development, and social mobility required to access to

professional careers, overlayed by deep-rooted cultural norms.

Subul is also a tool to empower women and girls in Syria with ICT by connecting them to

international employers. The platform provides a market for home-based work, including types of

online work in which many Syrian refugee women could be very active; and in principle, it can

offer greater flexibility in choosing and scheduling work.

Finally, our freelancing team is over 50% female, and we proudly ensure total gender parity in the

makeup of every freelancing team for every project we undertake.